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Branding Agency

Within an overcrowded world where brands fight for our attention every day, it’s important to create a brand strategy that will assist you cut through the noise and reach the right people.

At Big Drop, we walk our clients via an immersive creative branding procedure. This consists of workshops and brand positioning exercises to greatly help them understand who they are. From establishing your visual identity to developing your current brand strategy, we work to differentiate your brand and connect it to the individuals who matter the most.

Discover

We’ll work with you to find what's unique about your brand and understand your situation within your industry.

Develop

Following the discovery phase, we’ll focus on messaging, core values and personality to define who your brand is and what it means.

Design​

From logos to business swag, we’ll design all you need to mention your new-found brand identity.

Implement

We’ll assist you to implement your newly formed brand strategy and visual identity across all of your digital presences.

Branding hasn't been more expansive, adventurous and agile than it is today

Its touch-points are constantly spilling over into new methods to build relationships your audience. Nowadays, a brand voice can literally mean a brand voice (we’re speaking with you Siri and Alexa). Your once sacred, brand guideline protected logo is now able to shapeshift right into a new wordmark each day (we’re looking at you Google).

Our seasoned brandtenders are usually stirring up something refreshing.

And with these ever-evolving brand parameters, you have to utilize a resource that knows how exactly to adapt to everything. With the aim never to continue, but to lead. That’s where we can be found in. Mixing an inviting concoction of sound strategic insights with a generous splash of creativity to offer a potent brand ecosystem that escalates the value of your company, motivates your workforce and quenches customers’ thirst for your product.

signature cocktail menu

brand storytelling​

Every brand includes a story to tell. And the more intoxicating the story, the more engagement and loyalty you get from your own audience. So our brandtenders help craft a brand story that’s  authentic, unique and relevant. One which flows in a manner that stirs up emotions and solidifies connections across an array of touchpoints. Getting the embodiment of the brand that’s emboldened to endure as time passes.

logos + visual identity

The best logos appear almost effortless within their creation. But behind that simplicity is normally a cocktail of design, disruption, strategy, and technology perfectly blended by a team of brandtenders to provide a sophisticated and charismatic identity that leaves you with a positive brand impression at every interaction.

collateral

It’s time to place theory into practice. To consider your strategically crafted brand identity and put it out in to the world. To our brandtenders that's where it gets actual. Where your brand story, identity, and values coalesce into tangible elements for consumers to  see, hear and touch. Whether it’s a business card or a blimp we ensure that your brand fingerprint is indelibly on every touchpoint.

naming + taglines

Our brandtenders are great with names. They’re well-versed in the nuances that keep catchy from being cliche and clever from being corny. They know the proper recipe starts with an excellent shot of sound strategic positioning and is usually topped off with a wholesome dose of creative juices that bring about your name (and tagline) to seamlessly align together with your brand values.

research + strategy

Lounge Lizard begins every project with a branding workshop. The workshop is supposed to investigate your company’s Strengths, Weaknesses, Opportunities, and Threats available on the market. Furthermore, we analyze the core market and identify key touch-points which will elicit a positive response leading to increased sales or leads for your company. Competitors are fully analyzed and key differentiators’ are identified and capitalized on.

We’re Looking towards Serving You

Any web site design and development company can create a website. What sets Lounge Lizard apart may be the value that people associate with a company’s brand. We will analyze your brand and develop online marketing and development initiatives that build upon the identity and unique offerings that already exist. Following this workshop, Lounge Lizard develops strategic design and imaging concepts that set the stage for internet dominance and sales growth.

Brand Capabilities

Brand Strategy

A brand strategy is a lot more than only a cool logo or color palette.

It’s the brand pillars, core messaging statement, brand archetype as well as your brand personality that define any long-lasting brand. Your brand strategy is the foundation of everything you do following. Before a site redesign or digital campaign execution, how you position your company can help you understand how to engage with your target audience. Creating a strong brand strategy may also help you maintain brand consistency and cause you to a trustworthy brand in the attention of consumers.

We use our clients to dig deep and uncover the core values most significant to them.

These values are the first rung on the ladder to positioning your brand on the market. Through in-depth research and discovery, we help our clients gain a knowledge of what it is definitely they need to offer, what their competitors are doing, and who their marketplace appears like. Our brand strategy exercises are engaging, challenging, and essential to help our clients develop authentic brands.

By the finish of your branding engagement around, you’ll have a brand blueprint: a thorough report of most our findings from research and discovery, together with your brand archetype, brand personality, core messaging and brand pillars. This blueprint, type of like the one you will need before you start creating a house, lays down the building blocks of your brand. With it, your internal team will know the intricacies of your brand, that may better assist you to convey your brand externally.

Visual Identity

Your visual identity influences how consumers perceive your brand, sometimes, before they even build relationships it.

At Big Drop, we help you identify who you are and who you would like to appeal to. From there, we work to comprehend your brand personality and help unveil your emotional appeal. We’ll assist you to choose a color scheme using color psychology; select your typography, and create a distinctive logo (or refresh your present one).

We push for brand consistency and creativity. But, we won’t let you know who you are or who you need to be. Through various visual identity exercises, we’ll work with you to uncover why is your brand unique. You’ll become left with a clear and fresh identity that’ll let employees, customers and everyone among know who you are.

First impressions are everything.

Getting the right name for your brand is key to its overall achievement. The name may be the foundation of the brand, since it can be the first way that folks experience the brand.

We use new brands to craft an ideal name, a meaningful short slogan or tagline. We develop slogans that intrigue your end-user, encaptures the entire essence of the brand, and highlights its capabilities.

Working with Big Drop will provide you with a fresh couple of eyes and ideas that will help take your brand to another level. An outsider’s perspective might help drive insights that might not have formed internally. We certainly are a group of creative thinkers who’ll work tirelessly to assist you develop the name and slogan that will resonate with potential consumers.

Business Collateral

The right little bit of business collateral will stick in a person’s memory; keeping the brand top of mind.

Whether it’s a business card or company swag, business collateral it really is creating to make a lasting impression. At Big Drop, we’ve a talented band of designers that will ensure that your company remains relevant, far beyond online.