B
r
a
n
d
i
n
g

h
a
s
n
'
t

b
e
e
n

m
o
r
e

e
x
p
a
n
s
i
v
e
,

a
d
v
e
n
t
u
r
o
u
s

a
n
d

a
g
i
l
e

t
h
a
n

i
t

i
s

t
o
d
a
y

Its

touch-points

are

constantly

spilling

over

into

new

methods

to

build

relationships

your

audience.

Nowadays,

a

brand

voice

can

literally

mean

a

brand

voice

(we’re

speaking

with

you

Siri

and

Alexa).

Your

once

sacred,

brand

guideline

protected

logo

is

now

able

to

shapeshift

right

into

a

new

wordmark

each

day

(we’re

looking

at

you

Google).

prozco branding

From

establishing

your

visual

identity

to

developing

your

current

brand

strategy,

we

work

to

differentiate

your

brand

and

connect

it

to

the

individuals

who

matter

the

most.

O
u
r

s
e
a
s
o
n
e
d

b
r
a
n
d
t
e
n
d
e
r
s

a
r
e

u
s
u
a
l
l
y

s
t
i
r
r
i
n
g

u
p

s
o
m
e
t
h
i
n
g

r
e
f
r
e
s
h
i
n
g
.

And

with

these

ever-evolving

brand

parameters,

you

have

to

utilize

a

resource

that

knows

how

exactly

to

adapt

to

everything.

With

the

aim

never

to

continue,

but

to

lead.

That’s

where

we

can

be

found

in.

Mixing

an

inviting

concoction

of

sound

strategic

insights

with

a

generous

splash

of

creativity

to

offer

a

potent

brand

ecosystem

that

escalates

the

value

of

your

company,

motivates

your

workforce

and

quenches

customers’

thirst

for

your

product.

signature cocktail menu

Research + Strategy

Prozco Branding begins every project with a branding workshop. The workshop is supposed to investigate your company’s Strengths, Weaknesses, Opportunities, and Threats available on the market. Furthermore, we analyze the core market and identify key touch-points which will elicit a positive response leading to increased sales or leads for your company. Competitors are fully analyzed and key differentiators’ are identified and capitalized on.

We’re Looking Towards Serving You

Any web site design and development company can create a website. What sets Prozco Branding apart may be the value that people associate with a company’s brand. We will analyze your brand and develop online marketing and development initiatives that build upon the identity and unique offerings that already exist. Following this workshop, Prozco Branding develops strategic design and imaging concepts that set the stage for internet dominance and sales growth.

prozco branding

It’s

the

brand

pillars,

core

messaging

statement,

brand

archetype

as

well

as

your

brand

personality

that

define

any

long-lasting

brand.

Brand Capabilities

B
r
a
n
d

S
t
r
a
t
e
g
y

A

brand

strategy

is

a

lot

more

than

only

a

cool

logo

or

color

palette.

Your

brand

strategy

is

the

foundation

of

everything

you

do

following.

Before

a

site

redesign

or

digital

campaign

execution,

how

you

position

your

company

can

help

you

understand

how

to

engage

with

your

target

audience.

Creating

a

strong

brand

strategy

may

also

help

you

maintain

brand

consistency

and

cause

you

to

a

trustworthy

brand

in

the

attention

of

consumers.

We

use

our

clients

to

dig

deep

and

uncover

the

core

values

most

significant

to

them.
These

values

are

the

first

rung

on

the

ladder

to

positioning

your

brand

on

the

market.

Through

in-depth

research

and

discovery,

we

help

our

clients

gain

a

knowledge

of

what

it

is

definitely

they

need

to

offer,

what

their

competitors

are

doing,

and

who

their

marketplace

appears

like.

Our

brand

strategy

exercises

are

engaging,

challenging,

and

essential

to

help

our

clients

develop

authentic

brands.
By

the

finish

of

your

branding

engagement

around,

you’ll

have

a

brand

blueprint:

a

thorough

report

of

most

our

findings

from

research

and

discovery,

together

with

your

brand

archetype,

brand

personality,

core

messaging

and

brand

pillars.

prozco branding

This

blueprint,

type

of

like

the

one

you

will

need

before

you

start

creating

a

house,

lays

down

the

building

blocks

of

your

brand.

With

it,

your

internal

team

will

know

the

intricacies

of

your

brand,

that

may

better

assist

you

to

convey

your

brand

externally.

V
i
s
u
a
l

I
d
e
n
t
i
t
y

Your

visual

identity

influences

how

consumers

perceive

your

brand,

sometimes,

before

they

even

build

relationships

it.
At

Prozco

Branding,

we

help

you

identify

who

you

are

and

who

you

would

like

to

appeal

to.

From

there,

we

work

to

comprehend

your

brand

personality

and

help

unveil

your

emotional

appeal.

We’ll

assist

you

to

choose

a

color

scheme

using

color

psychology;

select

your

typography,

and

create

a

distinctive

logo

(or

refresh

your

present

one).

F
i
r
s
t

i
m
p
r
e
s
s
i
o
n
s

a
r
e

e
v
e
r
y
t
h
i
n
g
.

Getting

the

right

name

for

your

brand

is

key

to

its

overall

achievement.

The

name

may

be

the

foundation

of

the

brand,

since

it

can

be

the

first

way

that

folks

experience

the

brand.
We

use

new

brands

to

craft

an

ideal

name,

a

meaningful

short

slogan

or

tagline.

We

develop

slogans

that

intrigue

your

end-user,

encaptures

the

entire

essence

of

the

brand,

and

highlights

its

capabilities.

Phones

E-mail

Address

B
r
a
n
d
i
n
g

A
g
e
n
c
y

Within

an

overcrowded

world

where

brands

fight

for

our

attention

every

day,

it’s

important

to

create

a

brand

strategy

that

will

assist

you

cut

through

the

noise

and

reach

the

right

people.

At

Prozco

Branding,

we

walk

our

clients

via

an

immersive

creative

branding

procedure.

This

consists

of

workshops

and

brand

positioning

exercises

to

greatly

help

them

understand

who

they

are.

Discover

Develop

Design

Implement

B
r
a
n
d
i
n
g

h
a
s
n
'
t

b
e
e
n

m
o
r
e

e
x
p
a
n
s
i
v
e
,

a
d
v
e
n
t
u
r
o
u
s

a
n
d

a
g
i
l
e

t
h
a
n

i
t

i
s

t
o
d
a
y

From

establishing

your

visual

identity

to

developing

your

current

brand

strategy,

we

work

to

differentiate

your

brand

and

connect

it

to

the

individuals

who

matter

the

most.

O
u
r

s
e
a
s
o
n
e
d

b
r
a
n
d
t
e
n
d
e
r
s

a
r
e

u
s
u
a
l
l
y

s
t
i
r
r
i
n
g

u
p

s
o
m
e
t
h
i
n
g

r
e
f
r
e
s
h
i
n
g
.

signature cocktail menu

Brand Storytelling

Logos + Visual Identity

Collateral

Naming + Taglines

Research + Strategy

We’re Looking Towards Serving You

It’s

the

brand

pillars,

core

messaging

statement,

brand

archetype

as

well

as

your

brand

personality

that

define

any

long-lasting

brand.

Brand Capabilities

B
r
a
n
d

S
t
r
a
t
e
g
y

V
i
s
u
a
l

I
d
e
n
t
i
t
y

F
i
r
s
t

i
m
p
r
e
s
s
i
o
n
s

a
r
e

e
v
e
r
y
t
h
i
n
g
.

B
u
s
i
n
e
s
s

C
o
l
l
a
t
e
r
a
l

The

right

little

bit

of

business

collateral

will

stick

in

a

person’s

memory;

keeping

the

brand

top

of

mind.

Whether

it’s

a

business

card

or

company

swag,

business

collateral

it

really

is

creating

to

make

a

lasting

impression.

At

Prozco

Branding,

we've

a

talented

band

of

designers

that

will

ensure

that

your

company

remains

relevant,

far

beyond

online.

Branding hasn't been more expansive, adventurous and agile than it is today

From establishing your visual identity to developing your current brand strategy, we work to differentiate your brand and connect it to the individuals who matter the most.

Our seasoned brandtenders are usually stirring up something refreshing.

signature cocktail menu

It’s the brand pillars, core messaging statement, brand archetype as well as your brand personality that define any long-lasting brand.

Brand Capabilities

Brand Strategy

This blueprint, type of like the one you will need before you start creating a house, lays down the building blocks of your brand. With it, your internal team will know the intricacies of your brand, that may better assist you to convey your brand externally.

Visual Identity

First impressions are everything.

Business Collateral

The right little bit of business collateral will stick in a person’s memory; keeping the brand top of mind.

B
r
a
n
d
i
n
g

h
a
s
n
'
t

b
e
e
n

m
o
r
e

e
x
p
a
n
s
i
v
e
,

a
d
v
e
n
t
u
r
o
u
s

a
n
d

a
g
i
l
e

t
h
a
n

i
t

i
s

t
o
d
a
y

From

establishing

your

visual

identity

to

developing

your

current

brand

strategy,

we

work

to

differentiate

your

brand

and

connect

it

to

the

individuals

who

matter

the

most.

O
u
r

s
e
a
s
o
n
e
d

b
r
a
n
d
t
e
n
d
e
r
s

a
r
e

u
s
u
a
l
l
y

s
t
i
r
r
i
n
g

u
p

s
o
m
e
t
h
i
n
g

r
e
f
r
e
s
h
i
n
g
.

It’s

the

brand

pillars,

core

messaging

statement,

brand

archetype

as

well

as

your

brand

personality

that

define

any

long-lasting

brand.

B
r
a
n
d

S
t
r
a
t
e
g
y

V
i
s
u
a
l

I
d
e
n
t
i
t
y

F
i
r
s
t

i
m
p
r
e
s
s
i
o
n
s

a
r
e

e
v
e
r
y
t
h
i
n
g
.

B
u
s
i
n
e
s
s

C
o
l
l
a
t
e
r
a
l

The

right

little

bit

of

business

collateral

will

stick

in

a

person’s

memory;

keeping

the

brand

top

of

mind.